Marketing & Social

Plan, draft, approve and publish social content from one calendar, with campaign broadcasts and lead-capture forms feeding straight into the CRM.

Social posting lives in one person’s phone, the captions are written in a chat thread, and nobody can tell which post produced the enquiry that turned into an invoice.

What you get

One content calendar

See everything scheduled, drafted and published on a single calendar instead of across four apps and a spreadsheet.

Assisted drafting

Generate captions and post copy against your own brand profile, then edit before anything is scheduled. Image and video briefs are written as prompts for you to produce — nothing fabricates media and passes it off as a photo of your business.

Approvals before anything goes out

Route a draft to whoever signs off. Nothing publishes without approval, and an admin decision takes precedence so a post is never stuck behind someone on leave.

Publishing through your own accounts

Connect your channels through Buffer with OAuth; the tokens are encrypted at rest and revocable from your own account at any time.

Broadcasts and campaigns

Send approved WhatsApp templates to a segment of your contacts and see the replies land in the shared inbox as ordinary conversations.

Forms that capture leads

Publish a form, and each submission creates or updates a contact and can trigger a follow-up automation.

Blog and long-form

Draft, schedule and publish longer posts alongside the social calendar rather than in a separate CMS.

Start with Marketing & Social

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